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From Baking to Million-Dollar Deals: The Skills That Work Anywhere (As Long As You Don’t Burn Everything)

Let’s be real – I’ve been covered in more flour than brains some mornings, resembling a zombie in an artisanal bakery. Other days, I’m in a sharp suit, trying (and sometimes failing) to hide the tell-tale signs of a pastry-fueled breakfast. If you had warned my college professors that this burnt-pastry enthusiast would be handling multimillion-dollar deals, they’d have choked on their lattes.

But here’s the thing: success, whether you’re baking croissants or building a business, boils down to a few surprisingly universal skills. And yes, a willingness to deal with a whole lot of mess along the way helps too.

Precision Matters (Or Your Croissants Explode, Just Like That Deal)

Baking, it turns out, is deceptively similar to scrutinizing legal documents. One wrong measurement, one misunderstood clause, and KABOOM! My disastrous attempts at macarons (turns out “eyeballing” the almond flour is a terrible idea) became the perfect training ground for later life. Those hours spent poring over financial statements, hunting for hidden risks, suddenly became a breeze. Who knew a near-death-by-sugar-rush experience would have such lasting benefits?

Adapting to the Unexpected (Because Ovens Hate You, and So Do Some Investors)

Bakers are the original masters of “things just went sideways” management. A humid day? Your carefully crafted dough turns into a sticky, deflated blob. Missing that one crucial ingredient? Well, time to invent a new pastry on the spot and hope your customers have adventurous taste buds.

My bakery experience taught me to stop panicking when things go wrong, and to find creative solutions on the fly. In the boardroom, this superpower translates into finding workarounds, those that don’t sacrifice your end goals, even when a negotiation hits a brick wall. Sometimes, it even means pivoting your offering entirely – just ask the customers who showed up expecting artisanal bread and left with my experimental “chocolate-beetroot surprise” muffins. Hey, some of them actually liked it!

The “Customer is Always Right” Mentality (Even When They Have Terrible Taste)

Sure, I was catering to Bangkok’s trendy crowd rather than hedge funds, but figuring out how to make people crave your experimental charcoal briquettes… excuse me, charcoal croissants…is surprisingly good preparation for understanding B2B buyer psychology. Too many founders forget that even enterprise software needs to be easier to navigate than ordering a pizza, or customers won’t even bother.

My focus on the customer experience actually started while trying to convince skeptical hipsters that yes, black pastries are the next big thing (Narrator: They were not). The lesson stuck: even if your product is incredible, if it’s a pain to use or doesn’t solve a real problem, forget about it.

Your Unlikely Advantage: Embrace the Chaos

Don’t underestimate where you’ve been, even if it seems worlds away from startup life. Did you manage a chaotic retail store where Karen threw a tantrum about expired coupons every other day? Congrats, you’re now a crisis management expert. Spent years wrangling toddlers while maintaining a sliver of sanity? Your negotiation skills are probably terrifyingly good.

Think back:

  • Where were you forced to pay attention to the tiniest detail, even when you’d rather be eating a fresh croissant yourself?
  • When did you have to come up with a solution on the fly with basically zero resources?
  • How did you learn to understand what made the people you served truly tick?

You might be surprised at how those past challenges have made you the perfect candidate for the unpredictable rollercoaster ride of entrepreneurship.

Forget Fancy Degrees, Embrace the Mess

Business school is expensive, burnt croissants are… well, also expensive if you consider wasted ingredients. But turns out, sometimes the messy path is the best teacher. So go ahead, try that ambitious recipe, launch that wild business idea. You might burn a few things along the way, but those are just the lessons that will fuel your success down the line.

Trai Sasatavadhana

Hi! I am a venture builder/corporate venture capitalist. I find and fuel the startups that will change the world.

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